The Apollo Theatre Company (‘ATC’) is a professional dance company with strong links to The Apollo Theatre School.

The company was established with a long term goal of providing employment opportunities for graduates of the Theatre School, as well as providing a new and vibrant performance company for the corporate and event market.The company was established in 2008 and has already been employed to provide choreography and dancers at a variety of high profile events and performances such as:
The BodyArt Awards 2008 (North Shore Event Centre), The Queen of the Whole Universe (ASB Theatre), Dinner Dance & Divas cabaret show (Bruce Mason Centre), The Bond Tribute show with Tina Cross and Tim Beveridge (ASB Theatre), the Annual Sports Awards Performance with Tina Cross (The Dome, at Auckland Museum), New Years Eve celebrations at Sale Street, and the Heineken Tennis Open. The Company has already received several bookings for 2009.